Address verification is a technical process that confirms that an address exists and is correct. It’s a vital tool for companies that engage in domestic or global commerce. It ensures that customers can receive their items and avoids costly return fees or lost sales. For example, ecommerce platforms can use it to make sure addresses are valid and free from errors, so their products get delivered correctly. It can also help businesses save money by preventing unnecessary credit checks or fraud.
Experian’s address validation API integrates seamlessly into your technical environment. This means you can validate addresses as your customers check out on your website or sign up for an account. It can even identify if an address is residential or commercial, and matches it with the standard data that private delivery companies like FedEx or UPS use.
The API provides a detailed response that includes the original input address and its validation status, as well as the data that was found and returned for each address component. It can even detect and correct common address errors such as misspelled street names and illegible abbreviations. In addition, it can resolve addresses to their real-world location using geocoded data.
The Address Validation API is available through the Google Cloud Platform. It uses a pay-as-you-go pricing model and is subject to the overall Google Terms of Use and usage limits specific to the Address Validation API. You can manage your costs and usage with tools available in the Google Cloud Console.
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